Tag Archives: the Medinge Group

Stanley Moss to address College of Creative Studies at UC Santa Barbara

Stanley Moss, CEO of the Medinge Group, will present a talk, The Brand as Jihad, at the College of Creative Studies at UC Santa Barbara on Wednesday, April 18, from 4 to 5 p.m. at the Old Little Theatre (Building 494) as part of its spring 2012 Literature Symposium.

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Medinge member Dmitry Petrov’s book on Vassily Aksionov hits top 20 in Russia

Medinge Group member Dmitry Petrov’s book on Vassily Aksionov, the famous Russian-American writer, novelist and Soviet-time dissident was published in early March in Moskva.

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Transparency, engagement and social media: fulfilling a need

The author, who has worked on the internet since 1990, and used social networks such as Facebook and Twitter soon after their inception, looks at how these new media can impact on branding strategies and transparency.

Posted in Brand management, branding, communications, marketing, online branding, strategy, The Journal, The Journal of the Medinge Group, vol. 5, no. 1, 2011 | Also tagged , , , , , , , , , , , | Leave a comment

Conscientious brands

What is a conscientious brand? This article explores the key features of a conscientious brand and the implications for brand management.

Posted in Brand management, branding, CSR, ethics, marketing, philosophy, social responsibility, The Journal, The Journal of the Medinge Group, vol. 5, no. 1, 2011 | Also tagged , , , , , , , , | Leave a comment

Medinge member Nikolaj Stagis collects 2011 Danish Communication Award, for Stagis A/S’s Movia project

Stagis A/S, the firm founded and run by Medinge Group member Nikolaj Stagis, has won the 2011 Danish Communication Award.

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International think-tank announces eighth annual Brands with a Conscience awards

The Medinge Group releases its eighth annual Brands with a Conscience list. The Group employs yearly awards to support and encourage businesses who demonstrate humanistic, compassionate, sustainable and socially responsible behaviour.

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Yousef Tuqan Tuqan elected to IAA executive board chapter

Yousef Tuqan Tuqan has been elected to the executive board of the UAE chapter of the International Advertising Association.

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Brands with a Conscience: a subjective assessment

In January 2011, the Medinge Group’s annual Brands with a Conscience (BWAC) awards will be announced for their eighth consecutive year. What does this term represent? What are the awards, how were they created, how are they decided, who has won in the past and how can they be viewed in retrospect?

Posted in branding, CSR, history, The Journal, The Journal of the Medinge Group, vol. 4, no. 1, 2010, transparency | Also tagged , , , , , , | Leave a comment

Muna Abu Sulayman awarded 2010 Colin Morley Award

The first woman in Saudi Arabia to be appointed by the United Nations Development Programme as a Goodwill Ambassador is the first Arabic winner of Medinge’s Colin Morley Award. Muna Abu Sulayman is today announced as the winner of the Medinge Group’s 2010 Colin Morley Award, given to an individual who has contributed to the [...]

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The Medinge Group to conduct second round table at La Sorbonne in January 2010

Stockholm, Seal Beach, Calif. and Wellington, September 28 The Medinge Group, a Stockholm-based think-tank on international branding, will conduct a round table discussion at the CELSA campus of La Sorbonne in Paris on Friday afternoon, January 29, 2010. The group will share ideas which help the business community to understand the brand discipline, monitor its [...]

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Who’s kidding who?

An English-language version of d’Huy’s article ‘Nul ne peut se jouer des signes’.

Posted in branding, communications, design, marketing, The Journal, The Journal of the Medinge Group, vol. 3, no. 1, 2009, transparency | Also tagged , , , , , , , | Leave a comment

Videos from the 2009 Brands with a Conscience ceremony

The following videos are from the Brands with a Conscience ceremony at MIP in Paris earlier this month, which the Medinge Group has been running for six years. The filming was done by Elmine Wijnia, wife of long-standing member Ton Zijlstra.    The first is a video introducing the ceremony, featuring Medinge chairman Thomas Gad, [...]

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International think-tank announces 2009 Brands with a Conscience awards

Stockholm, Seal Beach, Calif. and Wellington, January 1 (JY&A Media) The Medinge Group (www.medinge.org), an international think-tank on branding and business, today releases its sixth annual Brands with a Conscience list. In the Group’s opinion, these diverse organizations show that it is possible for brands to succeed as they contribute to the betterment of society [...]

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The Medinge Group to conduct round table at the Sorbonne in February

Stockholm, Seal Beach, Calif. and Wellington, December 31 (JY&A Media) The Medinge Group, a Stockholm-based think-tank on international branding, will conduct a round table discussion at the CELSA campus of La Sorbonne in Paris on Friday afternoon, February 6, 2009. The group will share ideas about brand creation and relationship-building in the wake of the [...]

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International think-tank announces 2008 Brands with a Conscience

Stockholm, Seal Beach, Calif. and Wellington, January 4 (JY&A Media) The Medinge Group, an international think-tank on branding and business, today releases its fifth annual Brands with a Conscience list. In the Group’s opinion, these eight diverse organizations show that it is possible for brands to succeed as they contribute to the betterment of the [...]

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International think-tank announces The Journal of the Medinge Group

Stockholm, Seal Beach, Calif. and Wellington, August 15 (JY&A Media) The Medinge Group, a Stockholm-based think-tank on international branding, today launches its new yearly online publication, The Journal of the Medinge Group at . Exclusively digital, the collection of essays and thought provides a window into the think-tank’s evolving vision of humanistic branding.    Medinge [...]

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A day with the Medinge Group

At MIP, the Management Institute of Paris A dream team of international brand gurus is set to unleash their contrarian thinking on an unsuspecting group of managers in Paris this month.    The Medinge Group, a Stockholm-based high-level think-tank on international branding, will deliver a one-day seminar at MIP, the Management Institute of Paris, on [...]

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Transcript from Medinge Group discussion on innovation appears in Journal of the Stockholm School of Economics

In August, Sergei Mitrofanov, COO of Brandflight in Moscow led a panel discussion on innovation with members of the Medinge Group during the annual retreat of the Stockholm-based think-tank. An English translation of high points from the round table has now been published in both online and print editions of the Journal of the Stockholm [...]

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International think-tank announces 2007 Brands with a Conscience

Stockholm, Seal Beach, Calif. and Wellington, December 21 (JY&A Media) The Medinge Group, an international think-tank on branding and business, today releases its fourth annual Brands with a Conscience list. In the Group’s opinion, these nine diverse organizations show that it is possible for brands to succeed as they contribute to the betterment of the [...]

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Online branding explained in new paper

Wellington, August 21 (JY&A Media) After finding that there were few resources explaining the nature of online branding, Jack Yan decided to write his own for his consulting firm, JY&A Consulting, and for the Medinge Group branding think-tank in Sweden, meeting at the end of this month.    ‘There were anecdotal articles,’ he explains, ‘and [...]

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Malcolm Allan to address Mackinac Policy Conference in June 2006

Stockholm, Seal Beach, Calif., and Wellington, May 5 (JY&A Media) Malcolm Allan, a member of the Medinge Group, has accepted an invitation to address the Detroit Regional Chamber’s annual Mackinac Policy Conference on Thursday, June 1, 2006. The Detroit Regional Chamber is the largest metro chamber in the USA and their Mackinac Policy Conference is [...]

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