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A Conscientious Branding Manifesto
Conscientious brands can create a positive impact and achieve long-term success while staying true to their unique identity and purpose.
Conscientious brands can create a positive impact and achieve long-term success while staying true to their unique identity and purpose.
Manifesto written by Carmen Mansilla Prieto and Cristina García-Arévalo, Students of Communication at the Loyola Andalusia University which synthesizes of results of the Medinge presentations during our 2017 spring meeting