All posts tagged: Nicholas Ind

Special issue of Journal of Brand Management sees strong Medinge Group participation

Stockholm, July 6 The special issue of The Journal of Brand Management, on ‘Conscientious Brands’, has the participation of three senior members and one life member of the Medinge Group, the Swedish-based, high-level branding think-tank.    Both Medinge Group director Nicholas Ind and life member Ian Ryder have edited the well respected academic journal. The

Freedom, happiness and fulfilment

Happiness is an illusory ideal which is neither the basis for working in an organization nor for managing it. It is more about the quest to find meaning in our lives and to attain a sense of fulfilment.

Beyond corporate social responsibility

For many, CSR has been seen as a sticking plaster that could heal a company's reputation and improve its appeal. How can we make CSR a core idea inside companies?