All posts tagged: recycling

Conscientious innovation: is it possible?

An Oslo Innovation Week Event 28 September 2023 At the moment the world and our societies are at a tipping point: extreme weather patterns, huge gaps between rich and poor, social and economic exclusion, polarized societies, migration from conflict, poverty and environmental degradation. For those of us working with innovation, do the fruits of our

A new model for socially responsible brand management

This article is directed to brand managers interested in building models for sustainable development and conscientious consumerism. The article is a version of a paper published in the Journal of Brand Management (2011).