book | The Medinge Group

Philippe Mihailovich and Caroline Taylor’s book on haute and luxury brands out

Already named one of the top branding books of 2021 by The Branding Journal, Philippe Mihailovich and Caroline Taylor’s Haute ‘Luxury’ Branding: the High Luxury Pyramid has appeared in a US English edition, fresh for 2022. Medinge Group co-chair Jack Yan authored the foreword, and Philippe Mihailovich had been a long-time member of

Medinge Group, Apr 11, 2022

Former Medinge CEO Stanley Moss releases new branding books

Former Medinge Group CEO Stanley Moss has had his finger on the pulse of the Zeitgeist for a long time. Over the last 15 years, he’s circulated his Global Brand Letter to colleagues, friends and subscribers. In 2004, this was a two-page crib sheet, sent to clients who had asked questions about branding, and, in

Jack Yan, Jul 14, 2019

Medinge member Dmitry Petrov’s book on Vassily Aksionov hits top 20 in Russia

Medinge Group member Dmitry Petrov's book on Vassily Aksionov, the famous Russian-American writer, novelist and Soviet-time dissident was published in early March in Moskva.

Medinge Group, Mar 9, 2012