Our purpose
We are a think tank of brand experts and visionaries from around the world whose purpose is to influence business to become more humane and conscious in order to help humanity progress and prosper.
What is a brand with a conscience?
A brand with a conscience thinks differently.
It builds sustainable thinking into the core of what it does.
It has a higher purpose that creates value for all, has a capacity for love and care, promotes authentic leadership and embodies a humanistic way of being.
Members
We meet twice a year to share ideas, concepts and real world experiences.
To continually learn and refresh our thinking.
To generate meaningful initiatives to transform the way organisations think and act.
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Sharing our news
Medinge Group pays tribute to Anne-Marie McConnon
Medinge Group extends its sincere condolences to the family of Anne-Marie McConnon, who very sadly passed away on Saturday, May 20 after collapsing at home. Anne-Marie joined Medinge over a year ago and hosted our London event in 2022 at the offices of BNY Mellon Investment Management where she was Chief Marketing Officer. Anne-Marie was
The Medinge brand salon: what does the future of fashion, food and finance look like?
Medinge’s London meeting took place on September 22, with a “salon” format. Attendees could attend the brand salon, the fashion salon, the finance salon, or the food salon. By gathering experts in individual panel discussions, everyone was encouraged to get involved, not just take notes. The day was dedicated to the late Sergei Mitrofanov, a
Farewell, Sergei Mitrofanov
Farewell, my dear friend Sergei. Taken far too soon. Sergei trying to corral us for a photograph in London in 2015. I am so deeply saddened by this terrible news since I found out on Wednesday night. A long-time member of Medinge, Sergei was a great friend, colleague and ally. We have known each other
Philippe Mihailovich and Caroline Taylor’s book on haute and luxury brands out
Already named one of the top branding books of 2021 by The Branding Journal, Philippe Mihailovich and Caroline Taylor’s Haute ‘Luxury’ Branding: the High Luxury Pyramid has appeared in a US English edition, fresh for 2022. Medinge Group co-chair Jack Yan authored the foreword, and Philippe Mihailovich had been a long-time member of