All posts tagged: Paris

Can perfume ever become a luxury again?

Scents have come to rely on fashion brands to propel them into the limelight, but is it possible to bring the perfumers back to prominence?

The Medinge Group to conduct second round table at La Sorbonne in January 2010

Stockholm, Seal Beach, Calif. and Wellington, September 28 The Medinge Group, a Stockholm-based think-tank on international branding, will conduct a round table discussion at the CELSA campus of La Sorbonne in Paris on Friday afternoon, January 29, 2010. The group will share ideas which help the business community to understand the brand discipline, monitor its

Videos from the 2009 Brands with a Conscience ceremony

The following videos are from the Brands with a Conscience ceremony at MIP in Paris earlier this month, which the Medinge Group has been running for six years. The filming was done by Elmine Wijnia, wife of long-standing member Ton Zijlstra.    The first is a video introducing the ceremony, featuring Medinge chairman Thomas Gad,

International think-tank announces 2009 Brands with a Conscience awards

Stockholm, Seal Beach, Calif. and Wellington, January 1 (JY&A Media) The Medinge Group (www.medinge.org), an international think-tank on branding and business, today releases its sixth annual Brands with a Conscience list. In the Group’s opinion, these diverse organizations show that it is possible for brands to succeed as they contribute to the betterment of society

The Medinge Group to conduct round table at the Sorbonne in February

Stockholm, Seal Beach, Calif. and Wellington, December 31 (JY&A Media) The Medinge Group, a Stockholm-based think-tank on international branding, will conduct a round table discussion at the CELSA campus of La Sorbonne in Paris on Friday afternoon, February 6, 2009. The group will share ideas about brand creation and relationship-building in the wake of the

International think-tank announces 2008 Brands with a Conscience

Stockholm, Seal Beach, Calif. and Wellington, January 4 (JY&A Media) The Medinge Group, an international think-tank on branding and business, today releases its fifth annual Brands with a Conscience list. In the Group’s opinion, these eight diverse organizations show that it is possible for brands to succeed as they contribute to the betterment of the

A day with the Medinge Group

At MIP, the Management Institute of Paris A dream team of international brand gurus is set to unleash their contrarian thinking on an unsuspecting group of managers in Paris this month.    The Medinge Group, a Stockholm-based high-level think-tank on international branding, will deliver a one-day seminar at MIP, the Management Institute of Paris, on

International think-tank announces 2007 Brands with a Conscience

Stockholm, Seal Beach, Calif. and Wellington, December 21 (JY&A Media) The Medinge Group, an international think-tank on branding and business, today releases its fourth annual Brands with a Conscience list. In the Group’s opinion, these nine diverse organizations show that it is possible for brands to succeed as they contribute to the betterment of the