Christopher Walker’s review of Nicholas Ind and Oriol Iglesias’s In Good Conscience: Do the Right Thing While Building a Profitable Business gives an accurate description of what the authors were trying to convey. ‘The authors of this thought-provoking book advocate the importance of corporate conscience and call for a move away from corporate
Members of Medinge Group will present Conscientious Innovation: are we all screwed, or can we design for social and environmental progress whilst still creating value? on September 28, 2023, from 9.30 to 16.00 at DOGA (Design og arkitektur Norge), part of Oslo Innovation Week. Find out what the global head of couture at
Medinge Group extends its sincere condolences to the family of Anne-Marie McConnon, who very sadly passed away on Saturday, May 20 after collapsing at home. Anne-Marie joined Medinge over a year ago and hosted our London event in 2022 at the offices of BNY Mellon Investment Management where she was Chief Marketing Officer. Anne-Marie was
Farewell, my dear friend Sergei. Taken far too soon. Sergei trying to corral us for a photograph in London in 2015. I am so deeply saddened by this terrible news since I found out on Wednesday night. A long-time member of Medinge, Sergei was a great friend, colleague and ally. We have known each other
Medinge Group has been working with the idea of brands with a conscience since 2005, and in 2021, we initiated an international series of research studies looking at how conscience is understood by consumers, experts, marketing consultants and, in this study, business managers. This PDF, Brands with a Conscience: a Research Study into How Business Can
To commemorate its 20th anniversary in 2020, Medinge Group had a successful presence at Dutch Design Week last October, hosted by Sandra Horlings with a massive behind-the-scenes effort from Christof Zürn and Astrid Benneker, with the theme Putting the Planet First: a New Orientation. Planet, then people, then profit. Four rivers already have legal
Out now in Forbes is a thought-piece worked on by Oriol Iglesias and numerous members of Medinge Group, entitled ‘Will Generation Co and conscientious organizations save our world?’ This differs from the earlier piece on this site. As outlined earlier, there is a Generation Co that’s not bound by age, but by shared values, acknowledging
Former Medinge Group CEO Stanley Moss has had his finger on the pulse of the Zeitgeist for a long time. Over the last 15 years, he’s circulated his Global Brand Letter to colleagues, friends and subscribers. In 2004, this was a two-page crib sheet, sent to clients who had asked questions about branding, and, in
I was fascinated to read a New Zealand Herald story on the Māori (the native people of New Zealand, or Aotearoa) asset base, though it wasn’t the financial part that hit me. What was more significant were the principles behind Māori businesses. About 15 years ago, when chatting to a woman representing a Māori winery,
Facebook’s woes over Cambridge Analytica have only prompted one reaction from me: I told you so. While I never seized upon this example, bravely revealed to us by whistleblower Christopher Wylie and reported by Carole Cadwalladr and Emma Graham-Harrison of The Guardian, Facebook has shown itself to be callous about private data, mining preferences even
