|Name + Mail || Simon Paterson | moc.s1546965684anosr1546965684etap@1546965684nomis1546965684 |
|Current Company + Web || Paterson Associates | www.patersonas.com |
|Location || London, UK |
|Key expertise || Strategic and creative branding |
|Years of experience || More than 25 years |
|Scope of experience || International experience: More than 20 countries in Europe, America, Latin America, Asia-Pacific and MENA. |
Financial services, media, technology, hospitality, airlines, energy, arts & culture, education, manufacturing, and professional services.
|Previous companies || Co-founder of Studio London. |
Pentagram, Addison, Wolf Olins.
|Key clients || Berry Bros. & Rudd, Citii, Emirates, First Direct, Insead, National Museums Liverpool, NH Hoteles, Oxford University, Shell, The Star Alliance, United Airlines. |
|Academic activities || Tutor to the Design Management MA at the Royal College of Art. |
Visiting lecturer to Design Management Pathway, University of Southampton.
Advisory board of The Glasgow Collection – part of Glasgow, UK City of Architecture and Design, 1999.
|Books, Articles || Book chapter, The Glasgow Collection, a Mothership Brand. |
|Education || BA Hons Geography, University of Durham. |
|Speaking || Enough Already! Can Enough be a strategy for growth and both personal and collective fulfillment – Sept 2012, ESADE MBA Alumni. |