Brands could and should be one of the key transformative drivers of this world
| Name + Mail | Oriol Iglesias | |
| Current Company + Web | ESADE Business School | www.esade.edu |
| Location | Barcelona, Spain. |
| Key expertise | Corporate brand strategy, brand experience management and co-creation. |
| Years of experience | 18 years. |
| Scope of experience | Professor of Brand Management – Visiting Professor in many international universities. Director of the ESADE Brand Institute for 5 years. Consultant – Owner of a brand consultancy for 10 years. |
| Previous companies | Owner and partner – Wakaa Networks (brand consultancy) Partner El Terrat Online (entertainment production company) |
| Key clients | Consultancy – La Caixa, DKV, Sara Lee. In company training for many international companies. |
| Books, Articles | Many academic papers published in top international academic journal such as California Management Review, Journal of Business Ethics and the Journal of Brand Management. |
| Education | PhD, MBA and BBA. |
| Speaking | Building an outstanding brand experience. Keys to profitable brand innovation. Co-creation strategies. |
