Oriol Iglesias

Brands could and should be one of the key transformative drivers of this world

Name + Mail Oriol Iglesias |
Current Company + Web ESADE Business School | www.esade.edu
Location Barcelona, Spain.
Key expertise Corporate brand strategy, brand experience management and co-creation.
Years of experience  18 years.
Scope of experience Professor of Brand Management – Visiting Professor in many international universities.
Director of the ESADE Brand Institute for 5 years.
Consultant – Owner of a brand consultancy for 10 years.
Previous companies Owner and partner – Wakaa Networks (brand consultancy)
Partner El Terrat Online (entertainment production company)
Key clients Consultancy – La Caixa, DKV, Sara Lee.
In company training for many international companies.
Books, Articles Many academic papers published in top international academic journal such as California Management Review, Journal of Business Ethics and the Journal of Brand Management.
Education PhD, MBA and BBA.
Speaking Building an outstanding brand experience.
Keys to profitable brand innovation.
Co-creation strategies.
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