Name + Mail | Christopher Spall | |
Current Company + Web | Spall.macht.Marke Brand Identity Consulting | www.spallmachtmarke.de |
Location | Germany. |
Key expertise | I turn identity into attractiveness by developing distinctiveness into strong brands. |
Years of experience | More than 15 years. |
Scope of experience | Brand Identity development for people and companies for effective personal branding, corporate branding and employer branding. |
Previous companies | Allianz, Commerzbank, Brand Trust. |
Key clients | Hidden champions, from world market leader in the chemicals industry to wine making region, everyday brands like REWE Group, family-owned businesses with up to 4 generations of history, cult brands like Almdudler, intriguing personages. |
Books, Articles | Author of “Personal Branding” (Springer Nature, 2019). Co-author of “No.1 Brands” (Orell Füssli, 2013). Guest author and interviews for the Handelsblatt, one of Europe’s top business newspapers (since 2012). |
Education | Master of Business Administration. |
Speaking | Key note speaker for the world‘s leading CEO network Vistage International (www.vistage.com). Topics: The Identity Code / Virtual Brand meets Personal Brand: How to become unmistakable online and offline / Strong brand “Me”: What makes people into brands / Brand management for SMEs: 6 practical tools for an attractive corporate brand / Personal Brand meets Artificial Intelligence. |